The Effect of Post-Consumer Waste Paper (PCW Content)
Blake Hutchison, Director of Purchasing
As a catalog printer, from time-to-time, Arandell will receive concerns from environmentalists about the products we produce and the materials used to produce them. (You can imagine, as the one charged with purchasing all o f our paper, I take an interest in these concerns because most of them revolve around paper!) In a previous article I addressed the “greenness” of catalogs and direct mail pieces. As I continue to research the environmental impact of direct mail pieces I am finding helpful tools to calculate the positive and negative impact of direct mail.
A tool that I found most interesting was created by the paper suppler West Linn. The tool helps calculate the impact of using PCW (Post-Consumer Waste) paper. Click here to use the tool. This is a impressive calculator because users are given the opportunity to change multiple variables, such as PCW percentage and paper tonnage and basis weight on their paper grades.
At Arandell, we implement best practice green initiatives in both the office and manufacturing facilities. We are certified to produce catalogs on FSC (Forest Stewardship Council), SFI (Sustainable Forestry Initiative) and PEFC (Programme for the Endorsement of Forest Certification schemes) certified papers.
If you are interested in using “green” certified papers let us know! Along with aforementioned calculator we have various tools at Arandell that can help you calculate the positive environmental impact your paper choice will create.
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